February 28, 2024 U.S. Supreme Court Weighs Future of Social Media Speech The future of free speech and how its exercised online are under review by the U.S. Supreme Court. The high court is determining whether social media platforms like Facebook and TikTok are liable for content their users post. Impending rulings could fundamentally impactContinue reading “Sequence Summaries: Social Scrutiny, Cutting Costs, and PR Problems”
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Sequence Summaries: Sora Suspense, Generative Jump, and Meaningful Metrics
February 21, 2024 OpenAI Announces Text-to-Video Tool Sora The hype around generative text AI is now shifting to video. OpenAI has announced Sora, a text-to-video tool that generates photorealistic videos from text prompts. The potential impact of the emerging technology across the communications industry is significant. Generative video AI will likely further disrupt the filmmakingContinue reading “Sequence Summaries: Sora Suspense, Generative Jump, and Meaningful Metrics “
Sequence Summaries: Large Layoffs, AI Increases, and Key Communications
February 14, 2024 Paramount Makes Major Shakeup as Media and Tech Cuts ContinueMajor shakeups in media and tech continue to dominate the landscape in 2024. Paramount Global is laying off 800 employees, approximately 3% of its workforce. The cuts come as the company consolidates franchises and adapts to changes in media consumption. The Paramount layoffsContinue reading “Sequence Summaries: Large Layoffs, AI Increases, and Key Communications “
Sequence Strategies Partners with Pyramid Communications
February 8, 2024 — Sequence Strategies announced a new partnership Thursday. Sequence Strategies will provide support for Pyramid Communications, a full-service strategic communications and public affairs firm. For more than 30 years, Pyramid has partnered with nonprofits, foundations, and government entities working in the arts, education, health, conservation, and on Native issues. Pyramid provides aContinue reading “Sequence Strategies Partners with Pyramid Communications”
Sequence Summaries: Constant Cuts, AI Evolution, and Social Sessions
February 7, 2024 Snap, Okta, and DocuSign Slash Tech Jobs as Cuts Continue Just weeks into 2024, layoffs are already significantly impacting the tech and media industries. Overall, job cuts have been particularly severe across all industries, with the second-highest layoff total for the month of January recently recorded. However, cuts were 20% lower thanContinue reading “Sequence Summaries: Constant Cuts, AI Evolution, and Social Sessions”
Sequence Summaries: Strategic Shifts, Ad Algorithms, and Relentless Reductions
January 31, 2024 More Executives See Lasting Power of Good Communications New survey data from Cision show 92% of senior-level communicators were sought out for counsel by their organization’s top executives, up from 87% in 2021. The report also indicated leaders are looking to PR pros to provide more measurement, with 42% of communicators reportingContinue reading “Sequence Summaries: Strategic Shifts, Ad Algorithms, and Relentless Reductions”
Sequence Summaries: Media Mayhem, Trust Talk, and Comms Competition
January 24, 2024 L.A. Times in Turmoil amid More Media Mayhem The Los Angeles Times is laying off one-fifth of its newsroom as it undergoes one of the largest downsizes in the newspaper’s nearly 150-year-old history. The media outlet has been in disarray with the departure of its executive editor and ongoing tensions between theContinue reading “Sequence Summaries: Media Mayhem, Trust Talk, and Comms Competition”
Sequence Summaries: Tech Layoffs, Political Misinfo, and Recent Research
January 17, 2024 Amazon, Meta, and Google Announce Additional Cuts An astonishing amount of layoffs are mounting in the tech sector just weeks into 2024. Google is laying off hundreds of workers across multiple divisions, including those from its Google Assistant and Pixel phone teams. Meta-owned Instagram has eliminated 60 management positions, and messaging platformContinue reading “Sequence Summaries: Tech Layoffs, Political Misinfo, and Recent Research”
Sequence Strategies Marks Second Year
January 11, 2024 — Sequence Strategies marked its second year Thursday. The communications and PR consultancy supported efforts in conservation, education, and public policy in 2023. Through strategic counsel, earned media, and comprehensive content planning and creation, Sequence Strategies delivered for clients like Friends of Discovery Park—a nonprofit dedicated to defending the integrity of Seattle’sContinue reading “Sequence Strategies Marks Second Year”
Sequence Summaries: OpenAI Answers, AI & Ads, and Continued Cuts
January 10, 2024 OpenAI Responds to The New York Times Lawsuit OpenAI has provided additional details about its intention to collaborate with news organizations in the wake of The New York Times’ lawsuit on copyright infringement. The company says it had been in negotiations with The Times to feature and cite content—a partnership similar toContinue reading “Sequence Summaries: OpenAI Answers, AI & Ads, and Continued Cuts”